摘要
探究如何帮助企业工业设计竞赛获得良性发展。通过分析大量参与过 协办的工业设计竞赛案例,从竞赛动机的升级、竞赛推广形成品牌、竞赛奖 励机制、评委的多元结构、政府政策或资金扶持、企业主导竞赛的优势等角 度进行研究与经验总结。总结出保证企业工业设计竞赛可持续性的策略。该 研究可为企业制订可持续的工业设计竞赛方案提供参考。
To explore how to help the industrial design competition of enterprises get a good development.By analyzing a large number of cases in industrial design competition,this paper studies and summarizes the experiences from the perspectives of the promotion of competition motivation,the formation of competition brand via promotion,the competition reward mechanism,the multi-composition of judges,the government policy or financial support,and the advantages of enterprise leading competition.the strategies to ensure the sustainability of industrial design competition were summarized.This study can provide available references for enterprises to make sustainable plan for industrial design competition.
出处
《设计》
2019年第20期132-134,共3页
Design
关键词
工业设计
竞赛
可持续
社会
Industrial design
Competition
Sustainability
Society
