摘要
探索博物馆文创基本属性,建设博物馆文创产品的设计方法。通过了解博物馆文物的馆藏元素以及文创产品研发现状,从衍生属性、产品属性、中介属性三个方面进行分析,提出基于产品基本属性的设计方法。以上海博物馆的文创产品设计创新为例进行设计验证。基于文创产品的三大属性以及产品属性设计方法,通过文化价值传能有效提高设计效率与产品质量,满足用户群体的文化需求,促进文创产品的消费输出。
Explore the basic attributes of museum culture and innovation,and build the design method of museum culture and innovation products.Through understanding the collection elements of museum cultural relics and the research and development status of cultural and creative products,this paper analyzes from the three aspects of derivative attributes,product attributes and intermediary attributes,and proposes the design method based on the basic attributes of products.Take the cultural and creative product design innovation of Shanghai museum as an example for design verification.Based on the three attributes of cultural and creative products and the design method of product attributes,cultural value transmission can effectively improve the design efficiency and product quality,meet the cultural needs of user groups,and promote the consumption and output of cultural and creative products.
作者
王碧凌
张祖耀
WANG BILING;ZHANG ZUYAO
出处
《设计》
2019年第19期58-61,共4页
Design
基金
2018年度教育部人文社会科学研究青年基金项目(18YJC760138)
教育部高等教育司2017年第二批产学合作协同育人项目(201702145007)
2018第二批浙江省精品在线开放课程建设项目
关键词
产品设计
文创产品属性
博物馆文创设计
文化表达
Product design
Cultural and creative product attributes
Cultural and creative design of museum
Cultural expression
