摘要
近年来,我国跨境电商企业的发展水平不断提升,贸易额逐年增加,已经成为了我国经济新的增长点。随着移动互联网、物联网、云计算、大数据技术的应用,跨境电子商务赶上了发展机遇。本文以大数据技术为背景,研究我国跨境电商的现状,分析现阶段跨境电商发展中存在的问题,最后,利用大数据技术探讨了我国的跨境电商企业应该如何积极应对,期望为我国的跨境电商企业提供参考。
In recent years, the development level of cross-border e-commerce enterprises in China has been constantly improving, and the volume of trade has increased year by year, which has become a new growth point of China's economy. With the application of mobile Internet, Internet of Things, cloud computing and big data technology, cross-border e-commerce has caught up with the development opportunities. Based on the background of big data technology, this paper studies the current situation of cross-border e-commerce in China, and analyses the existing problems in the development of cross-border e-commerce at this stage. Finally, by using big data technology, how should cross-border e-commerce enterprises in China actively respondis explored, hoping to provide reference for crossborder e-commerce enterprises in China.
作者
谢海英
赵娇洁
XIE Hai-ying;ZHAO Jiao-jie(Shenyang Normal University Software College,Shenyang 110034,China)
出处
《价值工程》
2019年第32期145-146,共2页
Value Engineering
关键词
大数据
跨境电商
跨境电商物流
big data
cross-border e-commerce
cross-border e-commerce logistics
作者简介
谢海英(1982-),女,黑龙江绥化人,硕士研究生,讲师,研究方向为数据挖掘;赵娇洁(1981-),女,辽宁绥中人,硕士研究生,副教授,研究方向为管理信息系统。
