摘要
在信息技术、网络技术、数字化技术的驱动下,国民阅读环境发生深刻的变化。文章分析了技术驱动对阅读载体、阅读形式、阅读交流方式的影响,提出利用群组推广、寄居推广、大数据推广和病毒推广等创新阅读推广方式。
Driven by the information,network,and digital technology,profound changes have taken place in the environment of reading;reading carriers and forms have been diversified and communication tools of reading have been increased.It has been an urgent problem for library promoters to promote reading with the advanced technology and adapt to the changing reading environment.A variety of communication tools have emerged with the development of information and digital technology,which provides us with convenient conditions to carry out reading promotion.With the use of advanced media,new methods of reading promotion have been developed,including promotion of group,habitat,big data and virus,appealing to more individuals to pay attention to reading and to cultivate the habit of reading good books.
作者
李辉
LI Hui(Dongbei University of Finance&Economics,Dalian 116025,China)
出处
《大学图书情报学刊》
2018年第3期6-10,共5页
Journal of Academic Library and Information Science
关键词
阅读推广
阅读服务
用户服务
全民阅读
技术驱动
服务创新
reading promotion
reading service
user service
nationwide reading
technology driven
service innovation
作者简介
李辉,女,馆员。
