摘要
针对高校形象建设现状和问题,介绍了新媒体和高校形象建设的关系,并分析了新媒体对高校形象建设的利弊。最后,根据相关分析,提出一系列利用新媒体进行高校形象建设的方法。
In view of the status and problems of the universi ty image construction,this paper introduces the relationship betewen the new media and the construction of the university image,an d analyzes the advantages and disadvantages of the new media o n the construction of the university image.Finally,according tothe related analysis,we put forward a series of methods to buildh et image of the University by using the new media.
作者
刘文博
郑华丽
LIU Wenbo;ZHENG Huali(Fujian College of Water Conservancy and Electric Power,Yong’an 366000)
出处
《现代制造技术与装备》
2018年第3期179-180,182,共3页
Modern Manufacturing Technology and Equipment
关键词
高校
形象
新媒体
技术
建设
college
image
new media
technology
construction
