摘要
我国的电视事业在自身纵深发展和网络与新媒体的推动下正经历一场广泛而深刻的变革,节目的生产主体、供应数量、播出平台、传受关系等均发生巨大变化,令传统电视节目主持人面临危机,主持人队伍进入后竞争时代。电视节目主持人整体而言不会被边缘化,但必须完成从功能型或价值型到价值·体验型的转变。这一转型包括"愉悦化""去背景化"等多维度的内涵。具有融合性特征的价值·体验型主持人才能在未来的电视中长期生存。
Driven by the Internet and new media,China’s TV industry is undergoing extensive and profound changes in the depth of its own development.Great changes have taken place in the production,supply and transmission of the TV program,causing crisis to traditional TV host and making them step into post-competition era.Generally speaking,TV host will not be marginalized but are supposed to transit from functional or valuable type to the type of value-based experience.This kind of transition including multidimensional connotation and its core concept lies in providing delightful experience for audience and removing background of host themselves.Only by showing both value and experience can a TV host survive for a long time on TV programs in the future.
出处
《湖南师范大学社会科学学报》
CSSCI
北大核心
2017年第5期41-47,共7页
Journal of Social Science of Hunan Normal University
基金
湖南省社会科学基金基地项目"演说类电视节目的社会影响力实证研究"(16JD49)
关键词
电视节目主持人
功能型
价值·体验型
转型
TV host
functional type
the type of value-based experience
transition
