摘要
特色林果业在阿克苏地区实施的资源优势资源转换战略、加快农业结构调整中,以其可观的经济效益、生态功能及较好的发展前景,已成为地区经济增长和农民增收的主要增长点,但阿克苏地区在品牌建设中认识宣传不到位、品牌知晓率低、市场竞争力不强等问题一定程度上影响了阿克苏果品在市场的占有率,结合地区实际进行调研,提出了相关对策建议。
The characteristics of fruit industry in the implementation of Akesu area resources advantage conversion strategy, speed up the adjustment of agricultural structure, with its considerable economic benefits, ecological function and good prospects for development, has become a major growth area of economic growth and to increase farmers＇ income, but Akesu area knowledge propaganda, brand awareness is low, the market the competitiveness is not strong and other issues to a certain extent affected the Akesu fruit in the market share in the brand construction, combining with the actual area of research, put forward relevant countermeasures and suggestions.
出处
《中国林业经济》
2017年第5期68-70,共3页
China Forestry Economics
作者简介
梁刚（1988-）,男,河南淮阳人,本科,工程师.研究方向：林果产业化发展.
