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浅析购物中心室内创意街区设计中顾客心理需求 被引量:1

Analysis of Customer's Psychological Needs in the Design of Indoor Creative Block
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摘要 创意街区的概念可以看作是街区在形式上的进一步拓展和内涵上的进一步延伸,是指集休闲、娱乐、餐饮、购物、旅游等于一身的开放式街区。室内创意街区,顾名思义,指的是将创意街区建立在建筑空间内部,同时兼具创意街区的形式与功能。文章主要探究购物中心室内创意街区,以天津大悦城为例,分析室内创意街区的作用以及顾客的心理需求,意图为室内创意街区设计的发展提供一些参考。 The concept of creative blocks can be seen as a further expansion of the form in the form and connotation of further extension, is set leisure, entertainment, dining, shopping, tourism is an open block. Indoor creative blocks, as the name suggests, refers to the creative blocks built within the building space, both the form and function of creative blocks. The article mainly explores the interior creative blocks of the shopping center, analyzes the role of the indoor creative blocks and analyzes the psychological needs of the customers in order to provide some reference for the development of the indoor creative blocks design.
机构地区 河北工业大学
出处 《艺术与设计(理论版)》 2017年第1期67-68,共2页 Art and Design
关键词 创意街区 室内创意街区 顾客心理需求 creative blocks indoor creative blocks customer psychological needs
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