摘要
民族传统元素在现代平面设计中的应用不仅有助于设计创新、增加设计文化厚度,也有利于民族设计品牌的构建,同时还能促进民族文化传承创新,具有重要的价值意义,但是由于技术、观念等因素影响,当前传统民族元素的设计应用还存在简单化、忽略民族元素特质、应用范围窄等问题,要充分发挥民族元素对平面设计的积极影响,就需要从优化民族元素表现形式、强化民族元素与设计融合的深度、扩大民族元素设计应用范围等方面进行研究。
The application of traditional elements in modern graphic design is not only helpful to innovative design,increase the design thickness is conducive to building a culture,national brand design,but also to promote national culture inheritance and innovation,is of great value,but because of technology,effects of factors such as the concept,design and application of the traditional elements of there is a simple,ignore the national element characteristics,problems such as narrow application range,to give full play to the positive effects of ethnic elements of graphic design,we need to optimize the national elements form,strengthen the integration of national design elements and the depth of expanding the scope of application of national design elements.
出处
《贵州民族研究》
CSSCI
北大核心
2016年第11期127-130,共4页
Guizhou Ethnic Studies
关键词
民族元素
现代平面设计
民族文化
national elements
modern graphic design
national culture
作者简介
王峡(1968-),女,安徽六安人,合肥学院艺术设计系副教授,研究方向:城市视觉传达设计、包装设计设计、图形设计等。