摘要
借助社会网络分析法,采用基本特征描述、可视化分析、等级嵌套分析、中心性分析和网络密度分析,对赴西藏游客旅游数字足迹空间结构进行研究。发现:布达拉宫、纳木错、大昭寺、八廊街和羊卓雍错是西藏核心旅游景点,在连接西藏其他景点和吸引游客上起到关键作用;纳木错和羊卓雍错是主要集聚点,布达拉宫、大昭寺和米拉山口是主要辐射点,八廊街既是主要集聚点又是主要辐射点;西藏旅游景点可分为3级,最受游客喜爱的热门景点主要分布在拉萨、日喀则和林芝地区;景点网络密度小,整体结构松散且不均衡,景区间联系不紧密;热门景点均具有旅游资源质量高、交通便利、可达性好的特点,其中交通和距离是影响西藏旅游业发展至关重要的因素。
According to the method of social network analysis,using the basic description,visualization analysis,level nested analysis,centrality analysis and network density analysis,the network spatial structure of tourism digital footprints of Tibet tourist was studied. Firstly,the Potala Palace,the Nam Co,Jokhang Temple,eight galleries street and Yang Zhuoyongcuo are in the heart of the tourist attractions in Tibet,they play a key role on connection other attractions and attracting tourists. Secondly,the Nam Co and Yang Zhuoyongcuo are the main gathering points. The Potala Palace,Jokhang Temple and Milla mountain pass are the main radiant points.Eight galleries street is both gathering point and radiant point. Thirdly,Tibet tourist attractions can be divided into 3 levels,hot spots are mainly distributed in Lhasa,Shigatse and Linzhi. Fourthly,hot spots are tourism resources of high quality,convenient transportation,good accessibility features,and transportation and distance are the essential influencing factors for Tibet tourism development. Lastly,Tibet tourist attractions relation network density is small,the overall structure is loose and uneven,scenic spots are not closely related with each other.The article provided new method from the whole to the macroscopic angle to explore the research of tourism digital footprint spatial network structure of Tibet tourist,and the theory basis of macro-control policies for Tibet to develop tourism,and has practical significance to promote the development of tourism in Tibet.
出处
《干旱区资源与环境》
CSSCI
CSCD
北大核心
2015年第6期176-182,共7页
Journal of Arid Land Resources and Environment
基金
陕西省社会科学基金(13Q045)资助
关键词
旅游数字足迹
空间结构
社会网络分析方法
西藏
tourism digital footprint the spatial structure social network analysis method Tibet
作者简介
李艳（1988-），女，陕西人，硕士研究生，研究方向：旅游开发规划与管理。E-mail：511061600@qq．com通讯作者：严艳（1968-），女，陕西人，副教授，博士，研究方向：旅游管理、人文地理。E-mail：342795045@qq．com
