摘要
世界各国都在以不同的方式参与新的经济全球化进程,全球企业正面临着存在环境动态持续变化的压力和挑战。作为一般企业的首选方式,低成本战略在实施过程中存在着许多误区,必须构建全新的创新战略体系。
Nowadays, enterprises are facing great challenge and pressure in the dynamic sustained changing circumstance when their countries try to participate in the globalization of the new economic. Low-cost strategy, though as the first choice of common enterprises, may go to wrong regions when it is implemented. Therfore, a new strategic system should be established.
出处
《淮阴师范学院学报(哲学社会科学版)》
2002年第3期314-317,共4页
Journal of Huaiyin Teachers College(Social Sciences Edition)
关键词
全球企业
低成本战略
误区
创新
global enterprise
low-cost strategy
misunderstanding
creative