摘要
农产品是农户的收入来源,是超市竞争的焦点,也是每个消费者日常生活中所必不可少。"农超对接"能够让农户、超市和消费者三者获得在传统采购模式下所不可能获得的利益和实惠,具有重大的商业价值和社会意义。本文以介绍九江联盛超市"农超对接"现状入手,分析了这种采购模式现在存在的问题,并提出了一些优化的办法,希望对相关企业有借鉴意义。
Agricultural products are the income sources of farmers and the necessities of every consumer.There is intense competition among supermarkets over agricultural products."Agriculture super docking",which can provide better benefits to farmers,consumers and supermarkets than traditional purchasing mode,is of great importance to businesses and the society as a whole.In this article,the "agriculture super docking" strategy of Jiujiang Liansheng Supermarket was introduced at first.Then,some issues of this strategy were analyzed.At last,a few recommendations were proposed.
出处
《科技广场》
2011年第6期107-110,共4页
Science Mosaic
基金
江西省社科规划"十一五"学科共建项目(09YJ260)
关键词
农产品
农超对接
农民专业合作社
Agricultural Products
Agriculture Super Docking
Farmer Specialization Cooperation
作者简介
于方(1980-),男,汉族,天津宁河人,助教,硕士,主要研究方向:物流与供应链管理。