摘要
研究了我国旅游热点城市境外游客的消费特征.通过对北京、上海、西安等城市境外游客抽样调查资料和多年统计资料的分析,总结出境外游客在进行旅游目的地选择、旅游形式,旅游购买渠道等消费决策时表现出的规律性特征,即境外游客易选择山水风光优美、文物古迹和民俗风情丰富的旅游地;在购买渠道和住宿购物方式上呈多样化.并分析了其影响因素。
Based on the analysis to the statistical data and sampling survey data of out frontier tourists in China′s famous tourism cities such as Beijing,Shanghai,Xi'an and etc. the regularity characteristic in consume and decision,for example,in choosing of tourism destination,tourism form,tourism buying channel and etc. are obtained.The factors that influence the out frontier tourists are found and analyzed.The conclusion can provide basic information for tourism cities developing in tourism.
出处
《陕西师大学报(自然科学版)》
CSCD
北大核心
1999年第3期108-111,共4页
Journal of Shaanxi Normal University(Natural Science Edition)
基金
国家自然科学基金