摘要
"双东"历史街区作为扬州古街文化的代表,集中了大量的老字号商铺和众多古迹。在金融危机形势下,该地区旅游受到了一定的影响。本文通过分析金融危机带来的影响,透析危机下存在的机遇,提出相应的对策。
Shuangdong Historical District,as a representative of the ancient streets in Yangzhou,is a concentration site for businesses of time-honored brands and relics.The financial criss has imposed an impact on the site.The paper analyzes the challenges and opportunities in the crisis and suggests corresponding tackling measures.
关键词
金融危机
“双东”
应对策略
financial crisis
Shuangdong historical district
tackling measures
作者简介
作者简介：徐晓庆（1984-），女，江苏扬州人，江苏省扬州商务高等职业学校旅游系教师，主要从事职业教育旅游管理专业的研究与教学。
