摘要
随着国外会展旅游理论和实践的发展,会展旅游以其重要的地位和作用受到关注。从会议旅游、奖励旅游、节事旅游三方面对外国文献的研究内容进行分类。会议旅游主要从会议旅游概念、会议参加者、会议策划者、会议目的地、会议组织机构和会议旅游影响等角度研究;奖励旅游主要从含义、奖励回报系统的概念结构以及对管理者的启示等方面分析;节事旅游主要从节事产品的特点和类型、节事动机、节事组织者和节事影响几方面研究。最后,总结国外会展旅游成功的发展经验,得出有益于我国发展会展旅游、建设会展城市的一些启示。
As the development of overseas theory and practice in MICE tourism, MICE tourism was concerned for its status and function. This paper classified the research content of overseas literature from three aspects which were meeting tourism, incentive tourism and event tourism. Meeting tourism was researched from these aspects which were the concept, participant, planner, meeting destination, meeting organization, and influence of meeting tourism. Incentive tourism was analyzed from these aspects which were its implication, the conceptual framework of incentive reword and enlightenment for managers. Event tourism was researched from these aspects which were the feature and type of event product, motivation of event, event organization and influence of event. Finally, this paper concluded the successful experience of overseas MICE tourism and found some enlightenment for our country to develop MICE tourism better.
出处
《资源开发与市场》
CAS
CSSCI
2009年第4期353-359,共7页
Resource Development & Market
基金
国家自然科学基金项目(编号:40771059)资助
关键词
会展旅游
研究进展
启示
国外
MICE tourism
study process
enlightenment
overseas
作者简介
第一作者简介：孙晓玲（1982-），女，安徽省巢湖人，硕士，助教，研究方向为旅游管理、会展管理。
通讯作者：陆林（1962-），男，安徽省芜湖人，博士，教授，博士生导师，研究方向为旅游地理、旅游管理。
