摘要
移动商务的应用近几年已经成为新兴的热点问题,移动商务接受问题的研究有助于对移动商务接受行为基本特征的认识和理解以及对其中关键影响因素的揭示。本文通过文献检索收集相关研究文献,并在对有关文献进行分析整理的基础上,对研究移动商务接受问题文献的分布、接受问题研究的理论基础和影响接受的主要因素及所用研究方法等方面进行了分析和归纳,并对尚需解决的问题和今后进一步研究的主要方向提出了一些看法。
This paper reviews the literature on the acceptance of mobile business (m-business) and tries to construct an integrated conceptual framework on m-business acceptance. The articles on m-business acceptance are classified and the results are presented based on a scheme which consists of five distinct categories: technology acceptance model (TAM) and its extended models such as TAM2, UTAUT, theory of planed behavior (TPB), innovation diffusion theory (IDT), task-technology fit (TTF), and compass acceptance model. The findings of this research will provide useful insights into the anatomy of m-business acceptance literature and be a good source for anyone who is interested in m-business.
出处
《电子科技大学学报(社科版)》
2008年第5期46-50,共5页
Journal of University of Electronic Science and Technology of China(Social Sciences Edition)
基金
国家社科基金(批准号:06BJY101)
国家自然科学基金重点项目(批准号:70731001)
关键词
移动商务
技术接受模型
研究方法
理论框架
实证研究
mobile business (m-business)
technology acceptance model (TAM)
theory framework
research method
empirical study
作者简介
何德华(1974-)男,博士,华中农业大学经管学院教师;
鲁耀斌(1966-)男,华中科技大学管理学院教授,博士生导师.