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徐州市生态旅游开发的SWOT分析与对策

The SWOT Analysis and Strategies of the Ecotourism Development in Xuzhou City
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摘要 生态旅游是当今旅游业发展的热点,徐州市生态旅游开发优势与劣势、机遇与挑战并存,提出促进徐州市生态旅游开发对策:制定生态旅游开发规划,严格生态旅游管理管理;加强生态意识培养,提高对生态旅游的认识;突出生态旅游产品特色,注重产品的多样性与参与性;加强对旅游产品的宣传,坚持区域合作原则。 The ecotourism is a focus of current development of tourist industry. It has strength and opportunities for development, and had weaknesses and threats as well. In order to develop the tourism of Xuzhou, we should amplify strengths, eliminate weaknesses, grasp opportunities, and great challenges. And finally some measures are proposed to the development of ecotourism in Xuzhou: such as making ecotourism development project, taking severe legislative management, cultivating and improving the ecotourism consciousness, stressing the characteristic of the ecotourism products, paying attention to the diversity of the products and improving the popularity of the products. In addtion, it is also important to strengthen the propaganda of the ecotourism products and persist in the principle of regional cooperation.
作者 张静 尤海梅
出处 《泰州职业技术学院学报》 2007年第4期23-26,共4页 Journal of Taizhou Polytechnic College
关键词 生态旅游 SWOT分析 对策 徐州市 ecotourism SWOT analysis countermeasure Xuzhou city
作者简介 张静(1983-),女,江苏东台人,硕士研究生,研究方向为城市生态学.
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