期刊文献+

海外会展业空间布局的研究及启示——以德国、香港为例 被引量:26

STUDY AND INSPIRATION ON THE SPATIAL DISTRIBUTION OF OVERSEAS MICE INDUSTRY——Taking Germany and Hong Kong as Examples
在线阅读 下载PDF
导出
摘要 本文从产业布局的研究角度 ,分析了会展业的产业特点 ,概括了当前会展业布局的现状 ,以德国和香港会展业布局的经验为例 ,在宏观和微观两个层面上分析了对会展业布局的条件和要求 ,并对我国会展业的布局提出了以下一些看法 :①会展中心城市的布局需考虑综合因素 ,最重要的是经济实力 ;②注重城市的产业特色 ,发展专业性的会展 ,创造名牌的会展产品 ;③发展会展业应与城市发展战略相结合 ,与城市总体规划相协调 ; Firstly, from the point of industry distribution, this article analyzes some characteristics of MICE industry, which is one of the industries symbolizing the knowledge economy era, the location of assembling and scattering urban current, a highly specialized service industry, a highly synthetic form of marketing, and a comprehensive system backed by many urban industries. Secondly, the paper points out some of the current conditions of MICE industry distribution, that is, the distribution of MICE industry is spreading from Europe & North America to the rest of the world; the large centers of MICE industry is expanding from downtown area to urban suburb; the distribution of these large centers is becoming more and more important connected with the process of urban planning. Then the article summarizes some of the demands when distributing MICE industry taking the experience of Germany and Hong Kong as examples from both macro and micro levels respectively. Lastly the article puts forward some of the suggestions in the distribution of MICE industry in our country: ①to consider integrated factors especially the actual urban economic power; ② to develop its own professional MICE industry and create its famous brand products according to the special features of urban industry; ③to integrate with the development of urban strategy and coordinate with the urban overall plan; ④to be proved strictly and scientifically before the distribution of large scare centers.
作者 朱海森
出处 《人文地理》 CSSCI 北大核心 2004年第5期93-96,共4页 Human Geography
关键词 会展业 会展中心 空间布局 德国 香港 启示 MICE industry large centers of MICE industry spatial distribution Germany Hong Kong inspiration
  • 相关文献

参考文献3

二级参考文献13

  • 1祖国霞 等 翻译.德国[M].中国水利水电出版社,.P357.
  • 2[1]Diter Tasch.40Jahre Zukunft-Hannover Messe 1947-1987[M].Muenchen: Madsack GmbH, 1988.
  • 3[2]Mary Pepchinski.Crystal palace for reborn Trade Center[J].Architectural Record,1996,(11):82-89.
  • 4[3]Ingeborg Flagge Leipig Bauten 1989-1999[M].Berlin:Birkhaeuser,2000.
  • 5[4]Norbert Koch. Koch+Parter Architekten und Stadtplaner[M].Berlin:Birkhaeuser,2000.
  • 6.[EB/OL].www.fkm.de,展览展销会数据自愿监督公司FKM(Gesellschaft zur Freiwilligen Kontrolle von Messe-und Ausstellungszahlen)的网站,.
  • 7.[EB/OL].www. auma - fair. com,德国会展协会AUMA (Association of the German Trade Fair Industry)的网站,.
  • 8Prestel, Miinehen. Architecture in Germany 2000 [ M ]. London,New York, 2000.
  • 9马勇.精选展会主题,细谋营销策略[J].中国会展,2002,:13-13.
  • 10赵会田.2001年国际展览业喜忧参半[N].国际商报,2002.4.10.

共引文献62

同被引文献293

引证文献26

二级引证文献224

相关作者

内容加载中请稍等...

相关机构

内容加载中请稍等...

相关主题

内容加载中请稍等...

浏览历史

内容加载中请稍等...
;
使用帮助 返回顶部