摘要
在大数据快速发展的时代,运用大数据技术对电子商务相关业务数据进行收集整理及分析应用成为电子商务数据应用的新趋势,也对电子商务行业的岗位技能提出了新的要求。同时,为适应大数据时代的电子商务专业人才需求,高等院校对电子商务专业人才的培养应顺应社会发展趋势,研究并制定新的培养方案。首先,该文分析了大数据对电子商务的影响;然后,分析了大数据时代背景下对电子商务人才的需求;最后,探究大数据时代高等院校电子商务人才培养模式存在的问题,针对问题对电子商务人才培养模式提出相应建议。
In the era of rapid development for big data,using big data technology to collect and analyze e-commerce related business data has become a new trend of e-commerce data application,and also puts forward new requirements for the post skills of e-commerce industry.At the same time,in order to meet the needs of e-commerce professionals in the era of big data,the training of e-commerce professionals in Colleges and universities should conform to the social needs,research and develop new training programs.Firstly,this paper analyzes the impact of big data on e-commerce;secondly,it analyzes the demand for e-commerce talents in the era of big data;finally,it explores the problems existing in the e-commerce talents training mode of colleges and universities in the era of big data,and puts forward corresponding suggestions for the e-commerce talents training mode.
作者
周菊瑄
曾海文
ZHOU Juxuan;ZENG Haiwen(Guangxi International Business Vocational College,Nanning Guangxi,530007,China)
出处
《创新创业理论研究与实践》
2021年第9期98-100,共3页
The Theory and Practice of Innovation and Enterpreneurship
基金
2017年广西职业教育教学改革研究项目“新工科背景下的商务大数据人才培养探索研究”(GXGZJG2017A083)。
作者简介
周菊瑄(1973-),女,广西南宁人,硕士,副教授,研究方向:信息处理。
