摘要
近年来,粉圈失范行为和价值偏差现象愈演愈烈,造成社会认同弱化、共识脱嵌等问题,传统的"驯服模式"和"修辞模式"治理方式收效甚微。立足文化间性逻辑,粉丝文化社会融入存在"各行其是""抵牾冲突""互动协调"等三种复杂而动态的关系,而"世俗"无意识、粉丝社会化、偶像符号化、主流价值的作用边界等构成其问题域。粉丝的社会融入应以文化共生逻辑为基点,以明星为接榫点,通过"偶像榜样化""偶像类型多样化"等方式,助推粉丝进行主流观念接合和行为养成,从而实现粉丝文化在价值维度上的多元互动与意义拓展。社会融入模式为解决粉圈症候、理解粉丝文化与主流价值及其持续发展提供了新思路。
In recent years,the phenomenon of anomie behavior and value deviation has become more and more intense in the fan circle,causing problems such as weakening social identity and deemming of consensus consciousness.The traditional"taming mode"and"rhetorical made"governance methods have little effect.Based on the logic of interculturality,there are three complex and dynamic relationships between the inclusion of fan culture and society,such as"doing what they do","fighting-conflict"and"interactive-coordination",while the boundary of"secular"unconsciousness,fan socialization,idol symbolization,and mainstream value etc.constitute its problem domain.The social integration of fans should be based on the logic of cultural symbiosis,use celebrities as the joint point,and through methods such as"modeling of idols"and"diversification of idol types"to help fans integrate into social public practices for mainstream concept integration and behavior formation.So as to realize the multi-interaction and meaning expansion of fan culture in the value dimension.The model of social inclusion provides a new ideas for solving fan circle symptoms,understanding fan culture,mainstream values,and sustainable development.
作者
晏青
侯涵博
YAN Qing;HOU Han-bo
出处
《福建师范大学学报(哲学社会科学版)》
CSSCI
2021年第3期105-123,172,共20页
Journal of Fujian Normal University:Philosophy and Social Sciences Edition
基金
国家社会科学基金重大招标项目“互联网群体传播的特点、机制与理论研究”(15ZDB142)
作者简介
晏青,男,暨南大学新闻与传播学院教授、博士生导师。主要研究方向:娱乐理论、媒介文化研究;侯涵博,女,暨南大学新闻与传播学院博士研究生。主要研究方向:媒介文化。