摘要
农产品电子商务是振兴乡村经济的一个重要途径之一。发展农产品电子商务具有减少生产盲目性,降低成本、拓宽渠道,提高农村经济效益,实现农村健康可持续发展等重要意义。辽宁省是我国农业大省,农产品资源非常丰富,目前辽宁省农产品电子商务发展取得了一定的进展,但仍存在相关政策不完善,发展资金不足;相关基础设施有待加强,金融服务供给不充分;生产有待加强,品牌意识不强;电子商务销售模式认可度不高,专业技术人才短缺等问题。对此,应加大政策、资金扶持力度,加快农产品电子商务软硬件建设,加强农产品标准化建设,强化农产品电子商务的宣传及人才培养。
Agricultural electronic commerce(AEC)is a key strategy for reviving the rural economy.Liaoning Province is a significant agricultural region with abundant resources for agricultural products.The development of AEC is significance to reduce risk and cost associated with agricultural production.And it can extend the distribution channel of agriculture products,and greatly benefit rural economy as well as sustainable agricultural development.At present,the development of AEC in Liaoning Province has made big progress,but there are still some disadvantages in many aspects,such as the unperfect regulation policy and infrastructure,the lack of funds and professionals,and low brand awareness.And E-commerce sales models are not widely accepted in rural areas.Therefore,we should increase policy and financial support,strengthen the countryside infrastructural facilities,promote agricultural product standardization,rev up publicity,and increase the talented person training.
作者
常明辉
CHANG Ming-hui(Department of Ethnic Culture and Vocational Education,Liaoning National Normal College,Fuxin 123000,Liaoning Province,China)
出处
《沈阳农业大学学报(社会科学版)》
2022年第6期673-677,共5页
Journal of Shenyang Agricultural University(Social Sciences Edition)
基金
辽宁省职业教育协会课题“融合民族文化的特色电子商务专业课程建设研究”(LZY20472)
关键词
农产品
电子商务
辽宁省
乡村经济
agriculture products
electronic commerce
Liaoning Province
country economy
作者简介
第一作者:常明辉(1968-),辽宁民族师范高等专科学校副教授,学士,从事电子商务教育教学研究。