摘要
在全媒体视域中,文本的形态比较多元化,有报纸杂志广播电视,还包括网站、手机等新媒体形态。传播者通过语言的选择、使用、调配,形成修辞的意义矩阵。本文将以我国发行量最大、覆盖面最广的官方报纸——《人民日报》和习近平主席五年来的新年贺词作为话语案例。选取十八大和十九大期间的报纸作为研究对象,从报道体裁、大数据使用、系列报道、专题报道、话语语态等方面对比分析主流媒体话语的改变,从领导人五次讲话的主要内容中分析话语修辞及变化。通过对领导人语态、主流媒体语态不同维度的探究,体现时政报道传播话语体系的变迁——平等、共享、交流、平民化。
The forms of text are various in the omnimedia perspective,including newspapers,magazines,radio and television,as well as new media forms presented on websites and mobile phones.The communicator forms a rhetorical meaning matrix through the selection,usage and deployment of language.This paper will take People’s Daily,the state newspaper with the largest circulation and the widest coverage in China,and President Xi’s New Year’s speech in the past five years as discourse study cases.Based on selected research objectsnewspapers during the 18 th and 19 th national congresses,a comparative analysis of the changes in mainstream media discourse and rhetoric is made from the aspects of reporting genre,usage of big data,series of reports,special reports and voice.By exploring the different dimensions of leader voice and mainstream media voice,this paper reflects the changes of communication discourse system in current political reporting-equality,sharing,communication and democratization.
作者
李智
黄楠
李艺琼
Li Zhi;Huang Nan;Li Yiqiong
出处
《中国新闻传播研究》
2019年第2期51-66,共16页
China Journalism and Communication Journal
关键词
主流媒体
领导人语态
时政报道
mainstream media
means of expression of state leader
political reporting
作者简介
李智,中国传媒大学电视学院教授、博士生导师;黄楠,中国传媒大学电视学院硕士研究生;李艺琼,中国传媒大学电视学院硕士研究生
