摘要
随着人们生活水平日益提高,大众的健康诉求也普遍提升,同时也衍生出医患关系紧张及健康信息传播渠道单一等问题。最近几年内,医疗健康类节目和影视作品层出不穷,这些形态新颖的健康节目把问题又拉回到大众视野中。本文从健康传播的视角出发,探索媒体的健康传播功能,以《人间世》和《急诊室故事》等非虚构医疗节目为例,研究它们的特点及异同,梳理医疗节目的发展脉络,挖掘医疗节目对大众健康传播的有效性,并进一步探析在新媒体环境下非虚构医疗节目"再传播"的趋势和发展方向。
With the rise of people’s living standard,the public’s health demands are improving as well.But at the same time,problems such as doctor-patient conflict and lack of health information have arisen.In recent years,new formation of medical and health TV programs have emerged.This article explores the function of the media from the perspective of health communication,taking non-fiction medical programs such as Ren Jian Shi and Emergency Room as examples.We study their characteristics,similarities and differences,and sort out the development of medical TV programs.This article also discusses about the effectiveness of this formation in mass media health communication,and further analyzes the trend and direction of non-fictional medical programs in the new media environment.
作者
陈欣钢
杨璇羽
Chen Xingang;Yang Xuanyu
出处
《中国新闻传播研究》
2020年第1期154-162,共9页
China Journalism and Communication Journal
基金
“双一流”中央高校基本科研业务费专项资金资助,项目批准号:CUC18QB03
关键词
健康传播
医疗节目
非虚构
节目类型
health communication
medical TV program
non-fiction
TV genre
作者简介
陈欣钢,中国传媒大学电视学院副教授、硕士生导师;杨璇羽,中国传媒大学电视学院硕士研究生
