摘要
在这个“看脸时代”,脸部皮肤受到前所未有的关注。本文研究皮肤话语在网络自媒体上的表达,对之进行福柯式的话语分析,并揭示话语背后的微观权力。研究发现,自媒体建构了一套极为相似的“理想皮肤”的想象,背后是年龄上、性别上、种族上和社会阶层上的权力关系的不平等。参照这个苛刻的“理想皮肤”的标准,皮肤问题不断泛化,主体被指认出来,焦虑被制造出来,并导向了消费主义的解决方案。在此过程中,不同的知识体系互相博弈,其中最具代表性的是传统“皮肤调养”和现代“皮肤管理”这两类话语。但不论是“调养”还是“管理”都给身体带来更加细致深入的规训,它们也合力将个体卷入更深的消费主义旋涡之中。
In the age of Lookism,the skin of the face has received unprecedented attention.This paper examines the expression of skin discourses on online self-media,conducting a Foucauldian discourse analysis and revealing the micro-powers behind the discourses.The study finds that self-media constructs a remarkably similar set of imaginaries of the“ideal skin”,underpinned by unequal power relations in terms of age,gender,race and social class.By referring to this demanding standard of“ideal skin”,skin problems are generalized,subjects are identified,anxieties are created,and consumerist solutions are directed.In this process,different knowledge systems play against each other,the most representative of which are the traditional“skin care”and the modern“skin management”discourses.However,both“skin care”and“skin management”bring a more detailed and intense discipline to the body,and they collectively draw individuals deeper into the vortex of consumerism.
作者
黄微子
邵明洁
Huang Weizi;Shao Mingjie
出处
《中国网络传播研究》
2022年第1期147-163,205,共18页
China Computer-Mediated Communication Studies
关键词
皮肤研究
话语分析
身体规训
消费主义
skin studies
discourse analysis
the disciplining of the body
consumerism
作者简介
黄微子,中国澳门科技大学人文艺术学院助理教授,研究领域主要为文化与媒介、母职研究;邵明洁,中国澳门科技大学人文艺术学院博士研究生。
