In the process of Chinese culture going global,the overseas communication effect of Chinese culture leaves much to desire. With the arrival of new media and big data,the translation and transmission of Chinese culture...In the process of Chinese culture going global,the overseas communication effect of Chinese culture leaves much to desire. With the arrival of new media and big data,the translation and transmission of Chinese culture begin to embark on a new challenge. Based on big data and new media platform,this thesis mainly analyzes the material selection,transmission channels and inspirations from internet stars,for example,Li Ziqi,advocating reader analysis mechanism and diversified communication modes,so as to let foreigners understand and love Chinese culture through various channels,and promote Chinese culture going global.展开更多
This paper introduces the origin and development of tourism,the cultural connotation of tourism economy,the history of cultural tourism industry,and the strategic changes of business value and economic development in ...This paper introduces the origin and development of tourism,the cultural connotation of tourism economy,the history of cultural tourism industry,and the strategic changes of business value and economic development in the era of big data.The strategy of economic and cultural joint development under the environment of ecological tourism is explored by developing the way of ethnic culture tourism and strengthening the interactive development of culture and economy.The competitive advantage of big data is analyzed and the importance of basic content and data collection is emphasized.In addition,the present situation of tourism market is evaluated and improved by constructing reasonable economic benefit analysis model.展开更多
基金one of the research achievements of the project"The translation of Children’s Literature and Chinese Culture Going Global"(NoY201840027)sponsored by the Education Department of Zhejiang Province。
文摘In the process of Chinese culture going global,the overseas communication effect of Chinese culture leaves much to desire. With the arrival of new media and big data,the translation and transmission of Chinese culture begin to embark on a new challenge. Based on big data and new media platform,this thesis mainly analyzes the material selection,transmission channels and inspirations from internet stars,for example,Li Ziqi,advocating reader analysis mechanism and diversified communication modes,so as to let foreigners understand and love Chinese culture through various channels,and promote Chinese culture going global.
基金the professional brand construction project in Jiangsu Colleges and Universities(PPZY2015A098)
文摘This paper introduces the origin and development of tourism,the cultural connotation of tourism economy,the history of cultural tourism industry,and the strategic changes of business value and economic development in the era of big data.The strategy of economic and cultural joint development under the environment of ecological tourism is explored by developing the way of ethnic culture tourism and strengthening the interactive development of culture and economy.The competitive advantage of big data is analyzed and the importance of basic content and data collection is emphasized.In addition,the present situation of tourism market is evaluated and improved by constructing reasonable economic benefit analysis model.
