With the rapid development of big data,online education can use big data technology to achieve personalized and intelligent education as well as improve learning effect and user satisfaction.In this study,the users of...With the rapid development of big data,online education can use big data technology to achieve personalized and intelligent education as well as improve learning effect and user satisfaction.In this study,the users of The Open University of China online education platform were taken as the research object,their user behavior data was collected,cleaned,and analyzed with text mining.The RFM model and the improved K-Means algorithm were used to construct the user portrait of the platform group and the needs and preferences of different types of the users were analyzded.Chinese word segmentation was used to show the key words of different types of users and the word cloud of their using frequency.The focus of different user groups was determined to facilitate for the follow-up course recommendation and precision marketing.Experimental results showed that the improved K-Means algorithm can well depict the behavior of group users.The index of silhouette score was improved to 0.811 by the improved K-Means algorithm,from random uncertainty to a fixed value,which can effectively solve the problem of inconsistent results caused by outlier sample points.展开更多
Advanced traveler information systems （ATIS） can not only improve drivers＇ accessibility to the more accurate route travel time information, but also can improve drivers＇ adaptability to the stochastic network cap...Advanced traveler information systems （ATIS） can not only improve drivers＇ accessibility to the more accurate route travel time information, but also can improve drivers＇ adaptability to the stochastic network capacity degradations. In this paper, a mixed stochastic user equilibrium model was proposed to describe the interactive route choice behaviors between ATIS equipped and unequipped drivers on a degradable transport network. In the proposed model the information accessibility of equipped drivers was reflected by lower degree of uncertainty in their stochastic equilibrium flow distributions, and their behavioral adaptability was captured by multiple equilibrium behaviors over the stochastic network state set. The mixed equilibrium model was formulated as a fixed point problem defined in the mixed route flows, and its solution was achieved by executing an iterative algorithm. Numerical experiments were provided to verify the properties of the mixed network equilibrium model and the efficiency of the iterative algorithm.展开更多
文摘With the rapid development of big data,online education can use big data technology to achieve personalized and intelligent education as well as improve learning effect and user satisfaction.In this study,the users of The Open University of China online education platform were taken as the research object,their user behavior data was collected,cleaned,and analyzed with text mining.The RFM model and the improved K-Means algorithm were used to construct the user portrait of the platform group and the needs and preferences of different types of the users were analyzded.Chinese word segmentation was used to show the key words of different types of users and the word cloud of their using frequency.The focus of different user groups was determined to facilitate for the follow-up course recommendation and precision marketing.Experimental results showed that the improved K-Means algorithm can well depict the behavior of group users.The index of silhouette score was improved to 0.811 by the improved K-Means algorithm,from random uncertainty to a fixed value,which can effectively solve the problem of inconsistent results caused by outlier sample points.
基金Projects(51378119,51578150)supported by the National Natural Science Foundation of China
文摘Advanced traveler information systems （ATIS） can not only improve drivers＇ accessibility to the more accurate route travel time information, but also can improve drivers＇ adaptability to the stochastic network capacity degradations. In this paper, a mixed stochastic user equilibrium model was proposed to describe the interactive route choice behaviors between ATIS equipped and unequipped drivers on a degradable transport network. In the proposed model the information accessibility of equipped drivers was reflected by lower degree of uncertainty in their stochastic equilibrium flow distributions, and their behavioral adaptability was captured by multiple equilibrium behaviors over the stochastic network state set. The mixed equilibrium model was formulated as a fixed point problem defined in the mixed route flows, and its solution was achieved by executing an iterative algorithm. Numerical experiments were provided to verify the properties of the mixed network equilibrium model and the efficiency of the iterative algorithm.
