摘要
为分析红色文创产品设计领域的研究现状、热点问题及发展趋势,选取中国知网(CNKI)数据库2016—2024年收录的549篇红色文化创意产品设计研究文献为样本源,使用VOSviewer软件对来源文献的作者、研究机构及关键词等要素进行知识图谱构建与可视化分析。分析显示,当前红色文创产品设计研究以高校为主;研究热点集中于文旅融合背景下红色旅游与乡村振兴、红色文化资源数字化与传承教育、红色文化传播与新媒体、红色文献与信息服务、红色文化叙事与设计方法、新时代红色文化发展路径六大聚类;未来红色文创产品设计研究需着力于加强跨学科与跨机构合作,深化现代科技在红色文创设计中的应用,强化政策引导与市场驱动的协同机制,提升公众教育和文化宣传力度。
To analyze the research status,hot issues,and development trends in the field of red cultural and creative product design,this study selects 549 research papers on red cultural and creative product design published between 2016 and 2024,indexed in the China National Knowledge Infrastructure(CNKI)database,as sample sources.Using the VOSviewer software,a knowledge map is constructed and visualized to analyze elements such as authors,research institutions,and keywords.The analysis shows that current research on red cultural and creative product design is predominantly conducted by universities.The research hotspots are focused on six major clusters:“red tourism and rural revitalization under the context of cultural and tourism integration”,“digitalization and inheritance education of red cultural resources”,“red culture dissemination and new media”,“red literature and information services”,“red cultural narrative and design methods”,and“development paths of red culture in the new era”.Future research on red cultural and creative product design should focus on strengthening interdisciplinary and inter-institutional collaboration,deepening the application of modern technology in red cultural and creative design,enhancing the synergy between policy guidance and market-driven mechanisms,and improving public education and cultural publicity.
作者
徐彩
XU Cai(School of Art Design,Shandong Youth University of Political Science,Jinan 250103,China)
出处
《山东青年政治学院学报》
2025年第5期108-116,共9页
Journal of Shandong Youth University of Political Science
基金
山东省人文社会科学课题“山东红色文创赋能文旅产业融合发展路径研究”(2022-ZXHC-01)。
关键词
红色文创
产品设计
知识图谱
发展趋势
red cultural and creative
product design
research status
development trend
作者简介
徐彩(1981-),女,山东临朐人,教授,硕士,主要从事文创产品设计研究。
