摘要
运用文献资料法、专家访谈法、实地考察法、问卷调查法、数理统计法对健身气功在江苏的推广情况进行了分析。江苏省健身气功的推广今后应加大宣传力度;提高健身气功推广人员素质;加快健身气功功法的创编;提高健身气功在年轻人中的受欢迎程度;积极探索多种推广模式。
This paper analyzed the promotion situation of health Qigong in Jiangsu with the methods of documentary, expert interview, field investigation, questionnaire survey and mathematical statistics. The promotion of health qigong in Jiangsu province in the future should step up publicity, the quality of the health qigong extension workers should be improved, creation of health qigong routines should be increased; the popular degree of fitness qigong in young people should be increased, and a variety of marketing model should be actively explored.
出处
《体育科技》
2014年第3期86-87,共2页
Sport Science and Technology
基金
江苏省体育局局管课题
项目编号:ST13303128
关键词
江苏省
健身气功
推广策略
Jiangsu province
health qigong
promotion strategy
作者简介
刘晋元(1979-),山东菏泽人,硕士,讲师,研究方向:民族传统体育。