摘要
随着外资零售业巨头频频在中国市场抢滩,我国连锁业经受到前所未有的冲击。本文着重分析了当前我国连锁企业存在的基本问题及其急需改进之处,并对我国连锁企业的发展前景进行了展望。
With the advent of foreign retail magnates and the establishment of chain supermarket funded by foreigners, chain groups in China are experiencing sharp competition and are undertaking huge pressure. This paper analyzes the major problems in chain enterprises in China, puts forward the measures to improve them and forecasts the future development of chain enterprises in China.
出处
《生产力研究》
CSSCI
北大核心
2005年第4期178-180,F003,共4页
Productivity Research
