摘要
改革开放以来,中国电影的海外传播成效显著,尤其是通过参加欧洲的一系列国际电影节并获奖而赢得了良好的世界声誉。在国际传播过程中,中国当代的电影作品展示中国的民族文化和美学风格,通过讲述中国故事激发了海外观众的文化共鸣。随着中国文化软实力的不断提升,中国电影还将不断进行艺术创新和国际传播能力建设,以更加自信的文化姿态活跃在世界舞台,为中外文化交流互鉴贡献力量。
Since the reform and opening-up,the overseas communication of Chinese films has achieved remarkable results,especially by participating in a series of international film festivals in Europe and winning awards,which has won a good world reputation.In the process of global communication,contemporary Chinese film works showcase China’s national culture and aesthetic style,and inspire cultural resonance among overseas audiences by telling Chinese stories.With the gradual progression in Chinese cultural soft power,Chinese films will continue to engage in artistic innovation and international communication capacity building,actively participating in the world stage with a confident stance,contributing to cultural exchange and mutual learning between China and foreign countries.
出处
《艺术传播研究》
CSSCI
2024年第5期26-40,共15页
Journal of Art Communication
基金
国家社科基金重大项目“中国电影文化竞争力与海外市场动态数据库建设”(编号:19ZDA272)的阶段性成果。
关键词
中国电影
海外传播
改革开放
欧洲电影节
中国故事
文化自信
Chinese films
international communication
the reform and opening-up
European film festivals
Chinese stories
cultural confidence
作者简介
张宗伟,中国传媒大学戏剧影视学院副院长、教授、博士生导师,文学博士,主要研究方向为电影理论、影视文化与纪录片。
